| News - Same Great Product, New Lower Price
The new lower 15% VAT rate is now applicable to all our new orders with immediate effect. The Chancellor announced the drop in the rate of VAT last week, and since then we've been busy preparing to offer you our great range for even less.
The 2.5% rate drop is a real price reduction which means your dog's favourite pet food is now even cheaper. With a new recommended retail price of 73p per pack instead of 75p, both your pet and your pocket will benefit.
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