What's in Our Food – Naturediet

What's in our food?

What's in our food?

Naturediet recipes are made with select, natural ingredients that are kind to tummies and packed with the nutrients your dog needs for a healthy, happy life.

We believe in delicious food that is complete and nutritionally balanced. Our limited ingredient natural dog food recipes are made with real whole food produce, locally sourced and made in Norfolk.

The Ingredients

The Ingredients

Meat

Chicken - Naturally high in protein and low in fat

Lamb - High quality protein full of vitamins and minerals

Turkey - Tasty lean meat, low in saturated fats. Also high in zinc, selenium, B Vitamins and protein

White Fish - Filled with natural oils promoting healthy skin and coats

Salmon - Full of omega 3 and 6 fatty acids for a healthy heart and skin

Veg

Carrot - Low calorie, but rich in Vitamin A and high in fibre

Parsnip - Great source of Vitamins B6, C, E and K as well as Magnesium and dietary fibre

Potato - Contains Vitamin B6, Vitamin C, Potassium, Magnesium and Manganese. Great for energy!

Seaweed - Packed full of up to 12 vitamins, 60 minerals and 18 amino acids

Vitamins & Minerals

Vitamin A - For healthy skin and eyes

Vitamin D - For healthy bones, teeth and development

Selenium - Boosts the immune system

Iron - Strengthens the immune system and boosts energy

Copper - For strong bones

Manganese - For strong, healthy bones

Zinc - For healthy skin and overall health

Other

Rice - Provides carbohydrate energy, vitamins, minerals and natural fibre

Dried Egg - Extra protein in our puppy meals to help them grown big and strong

Honest Labelling

Means nothing but the best

Green tractor illustration on a beige background

Ingredients sourced as locally as possible to our Norfolk Factory

Green leafy design on a beige background

Essential vitamins and minerals for the perfect balanced diet

Illustration of a salmon steak on a beige background

High quality, fresh, human-grade ingredients

Green recycling symbol on a beige background

Environmentally kind, recyclable packaging

Illustration of a roasted chicken on a beige background

Single protein wet foods

Two green leaves on a beige background

Natural ingredients and added vitamins and minerals

What stays out?

Naturediet is a natural diet made with limited, simple ingredients meaning we don’t include any of these in our yummy meals:

Grain free symbol

Wheat, barley & maize

Our recipes are made with sensitive tummies in mind, therefore use simple and limited ingredients.

Illustration of a parsnip with green leaves and a red cross over it on a white background

Beet pulp

This is a by-product of the extraction of raw sugar.

Symbolic design of food colourings with a red cross on a white background

Colourings

Colourings are used to make the food look attractive, but dogs don’t see colours like humans – as long as it smells and tastes good, they don’t care.