What promises can we make to our dogs to help them improve their health?
Thinking about the food that we feed them is a positive step. Feeding a premium quality food will give our furry friends a healthier weight, a shiny and healthy coat, balanced energy levels, cleaner teeth, fresher breath, improved digestion, firmer stools, and a better appetite.
But with so many feeding options available on the market, how can you tell what actually makes a dog food premium?
What makes a dog food premium?
High quality, transparency and well-balanced nutrition are the key signals to a premium dog food.
High-quality ingredients, such as freshly prepared meat or fish, don't only provide your dog with a healthy, balanced diet, but also taste better meaning your dog will actually enjoy the food they're eating. Premium food brands will often boast higher meat contents, which supports your pet with essential amino acids, better muscle maintenance, skin health and overall wellbeing.
Lower-quality foods will often bulk out recipes using filler ingredients and bulking agents. Whilst these make your dog feel full, they often offer very little nutritional value as opposed to premium brands, which prioritise creating complete and balanced nutritional meals your dog can enjoy without the need for supplements.
Trust and transparency is significant for a dog food. If you can read the label and understand what has gone into making the recipe, and why, you can make a well-informed decision on whether the food is right for your pet.
What makes Naturediet dog food premium?
In all of the Naturediet recipes we only use the best ingredients possible.
All of our ingredients are sourced from the UK and are human grade quality. We do not use chemicals, artificial preservatives, colourants or flavourings. All of our ranges have a high, pure meat or fish content, all freshly prepared. A higher meat content means more quality protein, essential fatty acids, and general goodness.
Our range offers something for all diets. Feel Good and Feel Good Grain Free recipes are designed to support comfortable digestion without unnecessary ingredients. The range features chicken, lamb, turkey and fish for a full offering that all dogs can enjoy.
The Purely range is designed for a simpler diet. Made with 92% high-quality meat and fish, we gently steam cook Chicken, Lamb and Salmon & Whitefish recipes to ensure your dog gets a high protein, natural and gentle dinner that supports gluten, grain and digestive sensitivities.

We also cater for puppies and senior dogs, who have slightly different requirements to adult dogs based on caloric intakes and nutrients. These recipes have been carefully formulated for each life stage to support optimal nutrition thanks to 100% natural ingredients.
We don’t use broth or stock to boost our protein levels, nor do we use fillers of bulking agents. And all our meals are complete. That means we have added all the essential vitamins and minerals that a dog requires for a healthy balanced diet.
We are honest and care about what goes into our foods. Read the labels or check out our ingredients breakdown here.
Beyond the ingredients
We also think a premium dog food should think about our environment, and our packaging proactively reduces our carbon footprint. Tetra Pak is widely recyclable, made of FSC certified paperboard, and only has 1 piece of packaging making it small and compact.
For more information on our wet dog food ranges, see: https://www.naturediet.co.uk